Email Marketing (Mailchimp + MailerLite)
Sync learners into Mailchimp or MailerLite lists when they enroll or complete a course.
Why this matters
Marketing automations live in your email tool — Mailchimp, MailerLite — not in your LMS. Connecting Sikshya LMS events to that tool lets you trigger drip sequences, post-completion campaigns, and tagged segmentation without exporting CSVs.
What you get
- Learners are synced into your chosen list when they enroll or complete a course.
- Trigger marketing automations in your email tool from Sikshya LMS events.
- Native integration with Mailchimp and MailerLite — no Zapier hop required.
What it unlocks
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Auto-sync on enrollment + completion
When a learner enrolls or completes a course, they're added to your chosen Mailchimp or MailerLite list — automatically, no CSV exports.
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Event-driven automations
Trigger drip sequences, onboarding flows, and post-completion campaigns inside your email tool using Sikshya learning events as the signal.
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Native, not Zapier
Direct API integration with Mailchimp and MailerLite. No Zap to maintain, no middleware costs, fewer moving parts to break.
How it works
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1
Connect your email tool
Paste your Mailchimp or MailerLite API key into Sikshya's Email Marketing settings. Sikshya pulls your lists so you can pick the right one.
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2
Map events to lists
Decide which list a learner joins when they enroll, and which list they get when they complete the course. Use different lists per course if you want.
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3
Build automations in your tool
Open Mailchimp or MailerLite and trigger sequences off the list join. Sikshya pushes the signal; your email tool runs the campaign.
Frequently asked
Does it work with other email tools (ConvertKit, ActiveCampaign)?
Direct integration covers Mailchimp and MailerLite. For other providers, the Webhooks or Zapier add-on can route Sikshya LMS events to most major email tools.
Keep exploring
Ready to ship Email Marketing (Mailchimp + MailerLite)?
Activate the Sikshya Pro Scale tier to unlock this feature. The free plugin handles everything else.